Erica Haleakala

REALTOR BROKER

I’m a Pasadena native with 20+ years in real estate, but Maui has become home in every way. Over the years, my family, friends, and time spent paddling canoe and enjoying the island have naturally woven me into the community. I’m grateful to work closely with many local families, and those relationships allow me to serve clients with real insight—not just market knowledge, but an understanding of how life here truly works.

Before Maui, I built my career in the fast-moving Los Angeles market. That pace trained me to think ahead, move quickly, and negotiate with intention—skills I still rely on daily. Marrying into a local Maui family only deepened my appreciation for the balance between honoring island culture and helping newcomers integrate respectfully and smoothly.

My business today is intentionally diverse: I support long-time local families, returning clients from the mainland, and new arrivals looking to make Maui their next chapter. No matter who I’m working with, I bring steady energy, genuine connection, and a clear eye for opportunity.

With strong ties to both LA and Maui, I offer a perspective that’s both grounded and wide-reaching. If you want someone who truly understands where you’re coming from—and has the relationships and local knowledge to guide where you’re going—you’ll be in good hands with me.
If this feels like a fit, reach out. Let's Talk!

Aloha,
Erica
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My Active Listings 1 Property | $679k Total
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My Sales 40 Properties | $35M Total
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My Blog Posts
condos
Turnkey Oceanfront Condo in Kahana with Sunset and Island Views
Oceanfront bliss in Kahana. Live just steps from the sea in this beautifully remodeled, ground-floor studio at Pohailani Maui. From …
buying advice
Maui Housing Market Update: Uncertainty Brings Opportunity for Savvy Buyers
Let’s be real—there’s been no shortage of uncertainty lately, both here on Maui, in Hawaiʻi and across the globe. From …
condos
This Wailea Condo Offers Comfort, Value, and a Touch of Luxury
Nestled on the top row of The Palms at Wailea and tucked away from road noise, Palms 307 offers a …

What my clients are saying...

Erica is not only an absolute delight to work with but she is an excellent agent for all of Maui. She helped us explore home communities on different sides of the island and made numerous special trips for us to meet our busy schedules. Erica is not pushy at all and 100% has the best interest of the buyer in mind. She represented us on multiple offers and ultimately found us the best home for our family. We completely trust her and will confidently refer her to any friends, family, or colleagues looking to buy on Maui.

— Jerry Schaaft, Kula Buyer

We've worked with many realtors over the years, but Erica is one of the best. This was the second real estate transaction where we've worked with Erica and our only regret is that we don't have a third!

Erica helped us sell our waterfront condo in Kihei during COVID and made the process very accessible. Her local relationships made it easy to prep the condo for sale, and her marketing experience drew in a great volume of traffic even before we were officially on the market.

No one likes wordy reviews, so here's the bullet list of why she's amazing:
- Fights for you
- Knows the business
- Loves being a realtor
- Incredible work ethic
- Super responsive
- Listens well
- Tells you the truth
- Respects and is respected
- Extensive local knowledge

We would gladly work with Erica again and recommend her to any of our friends!

— Rowan Gillson, South Maui Oceanfront Seller