Erica Haleakala

REALTOR BROKER

Haleakala isn’t just my last name—it’s a daily reminder of the island I’m proud to call home. After 20+ years in real estate and over $75 million in lifetime sales (more than half of that on Maui), I’ve built Haleakala Homes around one clear goal: guiding clients through Maui real estate with the insight of a true local and the strategy of a seasoned professional.

Originally from Pasadena, I cut my teeth in the fast-paced Los Angeles market, learning how to think three steps ahead, negotiate with intention, and move quickly when the right opportunity appears. Today, I bring that experience to Maui as a Maui real estate expert, specializing in Wailea real estate, Kihei condos and homes, Upcountry retreats, and Central Maui family properties. My work spans luxury real estate, vacation rentals, second homes, relocation, and helping local families navigate important transitions.

Marrying into a local Maui family and spending years paddling outrigger canoe, volunteering, and building relationships have woven me into the community in a real way. I understand not just the neighborhoods, but how life actually feels in each part of the island—and I share that honestly with my clients.

Whether you’re a long-time local, a returning client from the mainland, or planning your first move to Maui, my approach is steady, personal, and highly informed. To explore current opportunities and learn more about working together, visit Haleakala Homes and let’s start a conversation about your next chapter on Maui.

Aloha,
Erica
Specialization areas include: Wailea luxury real estate Kihei condos and homes Upcountry retreats Central Maui family properties Second homes and vacation properties (owner-occupied only, no rental management) Relocation services Supporting local families through real estate transitions Luxury homeowner assistance: property oversight, vendor coordination, maintenance management, and ensuring homes are pristine and ready for owners to enjoy upon arrival
Home+value+icon
homevalue.hawaiilife.com/ericahaleakala Find your home value Use my automated home value estimate tool.
My Sales 41 Properties | $36M Total
Sold
Reduced Price
Just Listed
Conservation

{{::listing.address.line_1}}, {{::listing.address.city}}

  • {{::listing.sold_price | currency:'$':0}}
  • {{::listing.asking_price | currency:'$':0}}
  • {{::listing.total_beds | formatBeds }} bd
  • {{::listing.total_floor_area | number}} sf
  • {{listing.lot_size_acres || squareFtToAcres(listing.lot_size_ft)}} {{getLandUnits(listing)}}
  • {{listing.land_ownership}}
  • {{listing.days_on_market | daysOnMarketFilter}}
Sold
Reduced Price
Just Listed
Conservation

{{::listing.address.line_1}}, {{::listing.address.city}}

  • {{::listing.sold_price | currency:'$':0}}
  • {{::listing.asking_price | currency:'$':0}}
  • {{::listing.total_beds | formatBeds }} bd
  • {{::listing.total_floor_area | number}} sf
  • {{listing.lot_size_acres || squareFtToAcres(listing.lot_size_ft)}} {{getLandUnits(listing)}}
  • {{listing.land_ownership}}
  • {{listing.days_on_market | daysOnMarketFilter}}
My Blog Posts
buying advice
Why Now’s the Time to Buy on Maui
A buyer’s market analysis for the Kihei / South Maui corridor (ZIP 96753). If you’re eyeing Maui as your next …
hawaii
Maui H3/H4 Zoning Update: Planning Commission Approves, Council Next
If you’ve been watching Maui’s short‑term rental and zoning conversation, in mid‑2025 the Maui Planning Commission took a step that …
hawaii
Maui County Council Denies H-3 and H-4 Zoning: What It Really Means for Maui Property Owners
If you’ve been following the Maui short-term rental saga, yesterday’s Maui County Council meeting was a big one. The Maui …

What my clients are saying...

We've worked with many realtors over the years, but Erica is one of the best. This was the second real estate transaction where we've worked with Erica and our only regret is that we don't have a third!

Erica helped us sell our waterfront condo in Kihei during COVID and made the process very accessible. Her local relationships made it easy to prep the condo for sale, and her marketing experience drew in a great volume of traffic even before we were officially on the market.

No one likes wordy reviews, so here's the bullet list of why she's amazing:
- Fights for you
- Knows the business
- Loves being a realtor
- Incredible work ethic
- Super responsive
- Listens well
- Tells you the truth
- Respects and is respected
- Extensive local knowledge

We would gladly work with Erica again and recommend her to any of our friends!

— Rowan Gillson, South Maui Oceanfront Seller

Erica is not only an absolute delight to work with but she is an excellent agent for all of Maui. She helped us explore home communities on different sides of the island and made numerous special trips for us to meet our busy schedules. Erica is not pushy at all and 100% has the best interest of the buyer in mind. She represented us on multiple offers and ultimately found us the best home for our family. We completely trust her and will confidently refer her to any friends, family, or colleagues looking to buy on Maui.

— Jerry Schaaft, Kula Buyer