Home Seller Resources | Global Luxury Marketing

Do you have a luxury property in Hawaii, on the mainland, or out of the country that is over $1,000,000 that you are considering selling? If YES, keep reading all the way to the end.

Marketing opportunities like no other are available to sellers who hire affiliate agents to list their properties. We’re Local. We’re Global. Expose your property to local buyers and millions of people worldwide. Hawaii Life is a leader in luxury real estate marketing with a proven track record of listings and closing on many coveted properties across the state. With the right tools on hand, qualifying properties listed with Hawaii Life receive local and global market exposure that they need and that Sellers deserve. Buyers fly all over the world for the right property, and you would also be surprised how many people actually also purchase homes and condos sight-unseen. Marketing is no longer just about the Open House. It is much larger than that. The Listing Agent, however, has to have the ability to give the Seller this opportunity.

Hawaii Life Oahu Agents with CEO & Principal Broker – Matt Beall, and Director of Operations – Rhonda Hay.


Hawai’i Life Sold $1.6 Billion in Real Estate in 2019! Through hard work, experience, and dedication, Hawaii Life agents closed 2019 with nearly 1,900 transactions and 400 active listings. With multiple offices on Oahu, Maui, Kauai, and the Big Island, Hawaii Life is a well-known brand across Hawaii. With innovative marketing and speaking engagements in front of large audiences of real estate professionals, Hawaii Life is also a well-known brand on the mainland and in Canada. The company, as large as it is across Hawaii, still feels like family. Everyone in the company is fully accessible and willing to help. That’s the culture. That’s the glue. That’s what pushes everyone to be their best.

Company Highlights:

  • Heavily trafficked website
  • Hawaii Life Real Estate Brokers and its agents are featured in the hugely popular “Hawaii Life” TV show on HGTV, which is watched by millions of viewers, bringing exposure to Hawaii Life agents and local real estate. The show’s 14th season is a testament to its popularity on national and international TV screens.
  • A new Video Channel to showcase many of our listings
  • An internal marketing department that produces thousands of content, print & digital, on a yearly basis
  • Corporate Relocation Department – partners with hotels, airlines, and businesses assisting with employee relocation to Hawaii
  • Property Management | Long & Short Term Rental –  Inventory of a few hundred properties throughout the state
  • The Hawai’i Life Charitable Fund – Over $250,000 of distributed funds to charitable causes around the state
  • Military Specialized Team, assisting our military clients with their Permanent Change of Station (PCS) to and from Oahu
  • Hawaii Life Developer Representation
  • Conservation and Legacy, helping to strike a balance between conservation and development

Global Affiliations – Global Exposure

Christie’s International Real Estate - Luxury Defined
Christie’s International Real Estate – an invitation-only network with over 14,000 luxury properties and 940 offices in 49 countries with $59 Billion of listing inventory worldwide, $500 Billion in sales over the last five years, and 70M annual visits to Hawaii Life is proud to have been selected to join as the ONLY Christie’s affiliate brokerage in the state of Hawaii.

In 2019, Hawaii Life was honored as the Christie’s International Real Estate 2018 Overall Affiliate of the Year at the Annual Global Conference, which was held in Paris, France. The win followed a 2017 honor for the Large Market Category.

Christie’s affiliate agents have marketing access to the most affluent individuals in the world through the huge and exclusive Christe’s Art House client database. No other brokerage has this level of direct marketing exposure to some of the world’s wealthiest people, who not only have exquisite taste for art, but often own multiple properties around the world.

Qualifying properties are given exposure at Auction House Showrooms in New York, Hong Kong, London, Paris, Geneva, Dubai, Zurich, Shanghai, Moscow, and Amsterdam, through select airport lounges, email and print, co-marketing opportunities, and through word-of-mouth within the network. Each listing is syndicated to high-profile global publications: Financial Times • The New York Times • The Wall Street Journal • Mansion Global • PropGoLuxury • JamesEdition • Zaobao.

Christie’s Real Estate Conference 2019, Houston, Texas

We travel, we learn, we network with top Realtors in their respective markets. Video


Luxury Portfolio International (LPI) is the largest global network of the most powerful, independent luxury firms.

Hawaii Life is also proud to have been selected for membership in Luxury Portfolio International®, the luxury marketing division of Leading Real Estate Companies of the World®. Membership is awarded solely to brokerages, with significant luxury market share and expertise in buying, selling and marketing high-end properties to today’s global affluent.

Luxury Portfolio International membership includes more than 240 real estate firms – 60+ of which are from outside the United States.  LPI attracts a global audience of visitors from over 200 countries/territories every month, and markets more than 50,000 luxury homes annually in nine languages and multiple currencies through the aggressively marketed website.

Home listings are digitally syndicated to many of the popular national and international listing portals available at the time. Examples include: and Penta online • • WeChat (through Mansion Global)

Additionally, there are other print and digital advertising opportunities available for added exposure throughout the year.

What does all this mean to you?

Hawaii Based Property

Hawaii Life, in combination with Christie’s International Real Estate and Luxury Portfolio affiliations, is a marketing powerhouse for sellers seeking to expose their properties to local and global audiences. Select Hawaii Life agents, like me, have access to these marketing tools through Christie’s and LPI.  These marketing benefits are passed on directly to Sellers simply by choosing to list your property with an affiliate Realtor at Hawaii Life.  Unlike just a sign in the ground, your listing will be seen by a local and global audience that other competing real estate firms simply cannot offer.  The local Multiple Listing Service only goes so far….and it’s not far enough for anyone who wishes to expose their property to a much larger audience.

US Mainland & International Properties

Our commitment to clients doesn’t stop with only Hawaii properties.  Sellers who are considering selling an existing US or International property are encouraged to contact a Hawaii Life Christie’s and LPI affiliate to help in locating expert affiliate agents to assist with the sale of the existing property.  With the global network of expert firms, who were equally invited to participate in Christie’s and LPI networks, finding a qualified professional should be much easier.  Receiving a great referral will take much of the research off your shoulders.

Artwork, Furniture, and Fine Items

Owners of beautiful homes, tend to also have beautiful things. From time to time, those items need to be sold. With Christie’s Real Estate as the arm of the Christie’s Auction House, we can arrange for expert evaluation of the items and possible sale, making the transition from property to property even more seamless.

Disclaimer: Hawaii Life, Christie’s, and LPI program offerings are fluid and can change at any time. Please check with a representative for any updates, and to check if your property will qualify for the affiliate marketing programs.

As a Hawaii Life Realtor with both Christie’s International Real Estate and Luxury Portfolio Affiliations, I would love to assist you in your property sale (or purchase).

Please contact me for more information and questions about Oahu real estate.

Kinga Mills | 808-722-3985 |

Let’s stay connected


Hawaii life and Chrisite's real estate kinga mills

About the Author

Kinga Mills

Kinga Mills is a REALTOR Associate, Forbes Global Properties, Luxury Portfolio Affiliate, & Military Relocation Professional with Hawai'i Life. I adore Hawaii, its people, and the natural beauty that surrounds me. I live on Oahu. It's a pretty incredible place to call home. There is a little bit of everything here. From pristine beaches and quiet neighborhoods to the trendiest of restaurants in the urban Honolulu. I simply love Oahu and the variety it offers. My real estate career allows me to enjoy the Island life, and to work with some amazing people. With over a decade of experience and hundreds of closed sales, I provide my clients with expert buying and selling advice. My goal for clients is to enjoy the process, while my team and I handle the details. As a member of the Hawaii Life Military Specialized Team, I regularly provide real estate assistance to active-duty military personnel who are PCSing to Hawaii, to the mainland, or overseas. For the Luxury Real Real Estate buyers and sellers, I am affiliated with Luxury Portfolio International and Forbes Global Properties. These exclusive affiliations extend an even greater reach, exposure, and effectiveness within the global luxury marketplace. In my time off, I love walking along the beach, enjoying meals out on the town, and taking family vacations. Sign up for my Oahu Hawaii Life blog updates and follow my journey. You can also find me on HGTV "Hawaii Life" Season 14. I look forward to helping in making your Hawaii Life real estate dreams happen! You can email me at or via phone at (808) 722-3985.

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